Grew Somalisk Kulturfestival’s Instagram from 200 to 1,200 followers in one month using only organic strategies, reaching 20,000 people with a refined social media presence.
Challenge: The festival needed a stronger online presence to reach a larger audience. Their Instagram had only 200 followers, and their social media branding lacked cohesion. The website also required updates and new sections to enhance user experience.
Solution: I managed their Facebook and Instagram accounts, implementing an organic social media strategy that grew their Instagram following from 200 to 1,200 in one month, reaching 20,000 people within the right target audience. I also transformed their social media branding by introducing a color palette that aligned with their logo, creating a more professional and cohesive look. Additionally, I managed and updated the website, adding missing sections and improving content structure.